Give your brand a new direction
An engagement for brands at a turning point. We redefine your brand’s position to reflect how it has evolved, preserve what makes it distinctive and give it a clearer direction for what comes next.
What makes REPLANT different
01
A grounded repositioning
We look at what’s changed, what still holds true and what needs to evolve. Then we build a narrative around what makes your brand distinctive today.
02
Evolution, not erasure
Repositioning doesn’t mean starting from scratch. We build on your brand’s existing strengths, keeping what works while updating what no longer fits.
03
Alignment before launch
A new brand direction needs the right people behind it. We align your team and communications around the repositioned brand before bringing it to the world.
The REPLANT process
REPLANT at a glance
TIMELINE
16 weeks
FORMAT
Weekly sessions + async updates
DELIVERABLES
ADD-ONS
Available on request, including change management, internal communications programmes, and content retainers.
NOT INCLUDED: Web build, paid media and ongoing content production.
